Types of tenants
You will need to think carefully about what type of tenant your property will best cater for. If you market your property to the wrong audience, you may struggle to attract interest or waste time dealing with unsuitable tenants.
Knowing your audience is also crucial when it comes to setting the rental value and understanding how long someone may stay for. Here are examples of different tenants, all of which have the potential to be ideal for the right property.
Professionals
May comprise, single tenants, couples and sharers.The typical property associated with these tenants tends to be a modern apartment with all mod cons. Space is less of an issue than having somewhere that looks good, with parking and good online connectivity. Probably more of a short let (c 1 year) potential but more likely to pay a higher level of rent.
Students
There is high demand for student accommodation as numbers have grown significantly over recent years, with an increase in the size of educational hubs. Students can be less fussy but still look for certain features such as proximity to campus, good transport links and easy access to bars, cafés and other social facilities. Landlords can be added to a list of approved accommodation as long as certain standards are met making it easier to let a property, but students are shorter term renters, with a year being fairly standard.
Families
As you might expect, space is a significant factor for audience. The key feature include the property’s number of rooms, storage, space and outdoor area. Proximity to schools and colleges is also very Important in their search for a suitable property. A family rental could be for the long
term – several years – because
stability can be very important.
Housing Benefit Tenants
Tenants paying some or all rent using Housing Benefit are commonplace. These tenants cover a broad range, from families to single individuals.
A good letting agent can help landlords to understand their prospective tenant own unique set of circumstances, including how such tenants might be accommodated and supported.